When Thomas Fawcett and his partner Romaa’l launched The Property, they were determined to differentiate themselves in Dubai's saturated market. Their commitment to "transforming lives through property transactions," as Thomas puts it, meant they needed a payments platform that was just as progressive as their vision. Initially, the duo was stuck with outdated payment solutions that took up to 7 days to cash out and required 15 minutes to generate a single payment link—slowing down their operations and frustrating their clients. To expand and meet the fast-paced demands of their customers, they needed a more efficient solution.

The search for a better solution led them to Ziina. "I remember thinking – wow, this is what we want. We want to work with people like this, not an old payment gateway from 15 years ago," recalls Thomas.

The decision to switch to Ziina marked a pivotal moment for The Property. Within just one day, Ziina was seamlessly integrated into their operations, allowing them to generate payment links in just 10 seconds and providing cash outs within 2 business days.

Ziina transformed The Property's business practices by significantly streamlining their operations with its instant payment links and rapid processing. "The ability to generate payment links immediately was a game-changer for our urgent client requests, which often require same-day action,” notes Thomas. This improvement not only facilitated quicker payments but also allowed for efficient team mobilization, enhancing customer satisfaction and operational efficiency.

Additionally, Teams on Ziina, a multi-user access tool helped with better collaboration within the team. The Property’s field sales team could operate independently from the accounting department, managing transactions seamlessly via ZiiBoard within WhatsApp. "Local and international clients could pay within minutes, exactly the business unlock we needed," says Thomas. Since adopting Ziina, 80% of their customers now prefer this method, highlighting Ziina’s effectiveness and how user-friendly it is.

Encouraged by their success, The Property is now planning further expansions, with plans to double their size within the next five years.

For entrepreneurs and business owners looking to level up their business, and help boost their growth, Thomas offers this advice: "Embrace technology that aligns with your business goals. For us, Ziina wasn’t just a new tool—it was a game-changer."